Top Richest Musicians In Borno State

When you hear the word “Borno,” the first thing that may pop into your mind is Maiduguri, the famous Kanuri culture, spicy tuwo shinkafa with miyan kuka, or maybe the state’s historic resilience in the face of challenges. But one thing you might not immediately think of—unless you're an entertainment buff—is music.

Yes, you read that right. Borno State is not just about politics or history; it’s home to some talented and successful musicians who have made a name for themselves and are counting millions while at it. Now, I know Borno isn’t always on the front page when it comes to Nigerian music headlines. You don’t see it fighting for spotlight with Lagos or Port Harcourt, but that’s what makes this list even more exciting. We’re going deep into the North-East to fish out the stars who have not only made us proud but are also doing very well for themselves financially.

So, whether you're from Biu, Monguno, Maiduguri, or somewhere in between, tighten your seatbelt and enjoy this proudly northern musical ride. And don't worry—I’ve kept it 100% Aboki-certified: only musicians who are truly indigenes of Borno State and still alive are included. No long stories, no hype for the wrong people.

Let’s jump in!

1. Lilin Baba – The R&B King of the North

If Borno had a musical ambassador, it would probably be Lilin Baba. His full name is Shu’aibu Ahmed Abbas, but everyone calls him Lilin Baba—and this guy is the full package. He’s an R&B singer, songwriter, actor, producer, entrepreneur, and honestly, someone who looks like he could sell bottled water and still make it a chart-topper.

From Gwoza to Greatness

Lilin Baba is proudly from Gwoza, Borno State. He started off just like many northern youths—hustling with big dreams. But unlike others who gave up when things got tough, this man put in the work. His big break came through music, and his smooth blend of Hausa lyrics with contemporary R&B gave him a unique edge. Not long after, Kannywood welcomed him with open arms and he started acting in popular Hausa-language films.

He’s starred in movies like Hauwa Kulu and has produced a number of others under his own company. So not only is he performing at shows and launching albums, but he’s also running a film production hustle on the side. Talk about multiple income streams!

Net Worth Talk

Now, while we don’t have access to his bank account (I wish!), industry sources estimate his net worth to be between ₦100 million and ₦200 million. Between endorsement deals, acting gigs, concerts, and royalties from streaming platforms, Lilin Baba is living comfortably—and stylishly too.

He is one of the few Borno musicians who have successfully branded themselves beyond just music. His fashion sense, business savvy, and loyal fanbase across Northern Nigeria have made him both a household name and a money magnet.

2. Ado Gwanja – The Street Favourite

Next on our list is the man who can make an entire crowd scream just by walking on stage—Ado Isah Gwanja, popularly known as Ado Gwanja. Although his name might ring louder in Kano where he was raised, let’s not forget that his maternal roots trace back to Borno State, and he never hides it.

The Prince of Northern Party Jams

Ado Gwanja is what I like to call “the people’s musician.” While some artists focus on deep lyrics and metaphorical compositions, Gwanja goes straight to the dancefloor. His songs like Kujerar Tsakar Gida, Mamar-Mamar, and Kidan Mata have become anthems at weddings, naming ceremonies, and even political rallies.

His sound is vibrant, his presence is electric, and his appeal? Oh, the ladies love him! He’s managed to carve a niche where traditional Hausa sound meets street-level hype. Even if you don’t know the lyrics, the beat alone is enough to get your head nodding and your feet moving.

Bank Account Vibes

Like Lilin Baba, Ado Gwanja has mastered the art of turning popularity into profit. While he's not one to flaunt his wealth, close industry watchers estimate that he is worth between ₦80 million and ₦150 million. And with constant show bookings (especially during festive seasons), brand endorsements, and Kannywood film features, Gwanja has built a steady stream of income.

Also, fun fact: he’s one of the few musicians whose stage presence makes people forget they’re at an event—they start to feel like they’re in a full-blown music carnival.

3. More Talents Emerging from Borno

Now you might be wondering, “Is that all? Just two?” Well, let’s address the elephant in the room: Borno State’s entertainment scene is still very much developing, especially compared to states like Lagos or Abuja. The region has historically faced challenges that made it difficult for music industries to thrive. Infrastructure issues, security concerns, and limited access to major recording labels have all contributed to a slower pace of growth in the creative sector.

But here’s the good news: times are changing.

Social media platforms like TikTok, Instagram, and YouTube have opened the floodgates. Young talents in Maiduguri and other parts of Borno are now releasing their songs online, gaining followers, and getting noticed. These platforms have become the new stages for music, and Borno’s youths are slowly stepping up.

There are whispers of rappers, Afrobeat stars, and gospel artists emerging from the corners of Borno and slowly building their craft. While many of them are still upcoming and not yet swimming in millions, the potential is there—and we can’t wait for more stars to rise.

Why Borno's Musicians Deserve More Hype

Let’s take a moment to appreciate something: being a musician from Borno State is not for the faint-hearted. You don’t have a sprawling Lagos industry network. You don’t have a thousand studios on your street. But what you do have is grit, culture, and a unique sound.

Borno musicians draw from rich Kanuri, Shuwa Arab, and Hausa traditions. Their songs often mix folk rhythm with modern beats, giving their music a very grounded yet fresh vibe.

Artists like Lilin Baba and Ado Gwanja have proven that you can rise from Borno and make a national impact. With more support, more platforms, and more recognition, who knows how many stars the state could produce in the next five years?

The Business of Music in the North-East

Music isn’t just about passion—it’s business. And both Lilin Baba and Ado Gwanja are smart businessmen. They don’t just record and release songs; they turn their popularity into cash. Here’s how:

• Concerts and Shows: These two are among the top-billed acts at weddings, sallah festivals, and government events across the North.

• Streaming Revenue: With Hausa music now making it to Spotify, Boomplay, and Apple Music, they earn royalties per stream.

• Endorsements: Whether it’s fashion, phones, or drinks, local and regional brands are starting to sign northern artists for campaigns.

• Movie Features: Kannywood is a goldmine. Acting roles mean they earn both from the music and the screen.

• Merchandising and Branding: Customized wears, headbands, and even perfumes—yes, northern stars are getting creative.

Final Thoughts: Borno to the World

Borno State may not yet be a full-blown entertainment capital, but with talents like Lilin Baba and Ado Gwanja, the foundations are already in place. These artists are not just making music—they’re making a statement. They’re showing the world that northern Nigeria is bursting with creativity, rhythm, and voices that deserve to be heard.

The next time someone tells you nothing good comes out of the North-East, play them a Lilin Baba track or show them a Gwanja performance. Let them see that beyond the headlines, there’s a generation of stars rising—and they are loud, proud, and rich.

Let’s Hear from You

Are you from Borno State and know an emerging musical talent doing wonders? Drop a comment, share their name, or tag them! This list isn’t final—just the beginning. We’re rooting for every artist trying to turn the mic into magic.

Till next time, keep streaming, keep dancing, and keep supporting Borno talent. ✨