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How Labubu "The Ugly Doll" Went Viral And What We Can Learn!

General 6 hrs ago
  • User
    Beckywilly

    1. It Wasn’t Meant to Be “Cute”

    Labubu was designed by Hong Kong artist Kasing Lung and yes, it was intentionally odd, quirky, even a bit ugly. But that’s what made people fall in love with it.

    Lesson: What makes you different might just be what makes you desirable.

     2. It Stood Out in a Sea of Perfect Toys

    While most collectible figures chase beauty and polish, Labubu came through looking like it crawled out of a scary fairytale. And suddenly, it was everywhere.

    Lesson: When you don’t look like the rest, you don’t compete, you dominate.

    3. It Became a Cultural Obsession

    People lined up in malls across Asia to buy Labubu figures. Yes, it is ugly but guess what....it SOLD OUT.

    Lesson: Don’t edit your originality to fit a trend. Let your vibe attract your tribe.

    4. The Creator Let It Be Weird

    Kasing Lung didn’t try to make Labubu “perfect.” He trusted the story, the soul, the imperfection.

    Lesson: Audiences don’t always want perfect. They want real and relatable.

    5. Ugly Sold

    Labubu became a global hit. Not because it was flawless, but because it had character. It connected. It sparked emotions. It was real.

    Lesson: Don't be afraid to be “ugly.” Be unforgettable.

    The world doesn’t need another pretty copy. It needs you, in your full, raw, unfiltered originality.

    Just like Labubu.

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