I’ve seen it on every platform: Instagram 2016, TikTok 2020, now Konnect 2026. The creators who get rich aren’t the ones who go viral. They’re the ones who get trusted. Views are rented. Trust is owned. And Konnect’s relaunch is the first time Nigerians get to build ownership from Day 1 on a homegrown app. If you stop posting for 30 days, what remains? For most people: nothing. No DMs, no collabs, no revenue. That’s because you’re building content, not assets. 3 Assets Every Serious Konnect Creator Should Build Before December: 1. Your “Proof of Work” Thread Series Pick one claim and prove it weekly. Example: “I Will Turn ₦0 to ₦10k on Konnect in 30 Days Using Only KPL + Comments”. Post updates every Monday. By Week 4, you’re not just a poster. You’re the KPL ROI person. When Kart opens, brands DM you for case studies. This beats 1k random views. 2. Your “Top 20” Network Comfortwrite is #1 with 140 pts this week. Freshcoder posts daily. Freda Bunny owns Literature. These are the “Top Contributors” today. Your job: Get 20 of them to know your name. Comment on their threads first. Reply with value, not “nice one”. In 90 days, when a brand asks “who’s credible on Konnect?”, your name is in the room because the top 20 mentioned you. 3. Your “One Sentence” Positioning If I screenshot your profile, can I describe you in 8 words? “He grows Konnect creators from 4 to 400 views.” “She’s the KPL analyst for NPFL games.” “He helps PH businesses launch on Kart.” If I can’t, the algorithm can’t either. Clarity compounds. Pick your sentence this week and make every thread reinforce it. I’m running this playbook now. My sentence: “I document the Konnect creator economy in real time.” Every thread, comment, and video points back to it. The goal isn’t to be famous on Konnect. The goal is to be unignorable when Konnect becomes the default app for Nigerian creators. What’s your one-sentence positioning? Drop it below. Let’s sharpen each other.
