"I don't watch that show. It's nonsense. It's immoral. It's a distraction." Meanwhile, they know Pere's full name. They know CeeC's strategy. They know who was evicted in week four. They know the ship names. They know the fight that happened on Saturday. They know. They absolutely know. The BBNaija denier is Nigeria's most fascinating hypocrite. They watch in secret. They discuss in private. They judge publicly. They are in the group chat at 2 AM analyzing nominations. They are at work debating who should win. They are everywhere the conversation is, contributing everything, admitting nothing. And the moral high ground! "I'm too busy for reality TV." "I read books instead." "I invest my time wisely." The books are unread. The investments are imaginary. The time is spent on Twitter discussing the same show they claim to ignore. But the community! BBNaija is Nigeria's largest annual social experiment. It creates language. It creates memes. It creates careers. The denier is not above it. They are just ashamed to admit they are part of it. The shame is the real nonsense. Are you a proud BBNaija viewer or a secret one? And which season broke your denial?
